"Call us optimists, call us dreamers, call us whatever the hell you want, but we're betting on people, and we like those odds," the voiceover in the video said. Marketing experts told Fortune that the Meta video's reliance on nostalgic imagery seemed like a way to redirect attention from AI concerns and to buffer against growing AI fears. Last week, Meta employees sued the company for allegedly using AI in the company's recent 8,000 layoffs that the employees claim disproportionately targeted workers on medical, parental or family leave. Employees at Meta's Applied AI unit also compared working conditions at the company to a "gulag" and the tasks "soul crushing." The company also scrapped an AI-generated images pilot on Instagram, and is facing a lawsuit on its Ray-Ban Meta glasses.