eMedia Holdings has announced the acquisition of a 30% strategic equity interest in Pristine World Holdings. Pristine World is beneficially owned by Convegence IT Services, incorporated in the United Arab Emirates. The company also has a subsidiary, MR Factory, based in Madrid, Spain. The effective date for the transaction is 1 October 2025, subject to regulatory approval from the South African Reserve Bank and finalisation of a shareholder agreement between eMedia and Pristine World. Pristine World’s net asset value as at 30 September 2025 was $22.9 million (R393.5 million), with net profit of $1.86 million (R32 million) for the nine months to September.