Every year, as Navaratri approaches, streets in Vadiveeswaram, a bustling locality, transform into a vibrant hub for golu doll shopping. The continued demand for golu dolls is living proof of that,” Mr. Gopalakrishnan noted. “We usually place our orders almost 10 months in advance, sourcing dolls from Madurai, Mayavaram, Thanjavur and more. Traditional sets like Dasavatharam and Ashtalakshmi are always best sellers. Maheshwari, a resident of Kottar, noted that she has been purchasing golu dolls from the locality for the past 15 years.