The Brief Wells Fargo Center signage was removed from the South Philadelphia arena as it prepares for a name change. Comcast Spectacore and Harris-Blitzer announced in May that the arena will be renamed the Xfinity Mobile Arena. The Wells Fargo Center signage was removed from the side of the South Philadelphia arena as it prepares to rebrand into the Xfinity Mobile Arena in September. The backstory:The Wells Fargo Center will be renamed to the Xfinity Mobile Arena, Comcast Spectacore and Harris-Blitzer Sports and Entertainment announced in May. "This arena is an anchor in the South Philadelphia Sports Complex and broader region," Chairman & CEO of Comcast Spectacor Dan Hilferty previously said.