I noticed that the station description does not really add much value to the UI, specifically to the Favorites section because the users that have added a specific station to the list are already well-aware of what that stream will be about. As analytics have shown, that is a capability that is barely used, mainly because of discoverability problems – people simply don’t know that you can tap-and-hold to get the ability to pin a station to the Windows Phone start screen or to add/remove it from favorites. With NFC activated, you can share the currently playing track and send it to another Windows Phone device running Beem Plus 2.0 – once tapped, the track that was just shared will become a bookmark that can be later used to find it in any of the supported stores.