This feat has now earned Gino the spot of being Nigeria’s first brand to hold a Guinness World Record. Speaking at the event, Vincent Egbe, Managing Director, GBFoods Nigeria, emphasised that this milestone was a natural continuation of Gino’s legacy of innovation. Growing up, Jollof rice wasn’t the easiest dish for me to master; it always felt like something was missing. Over time, I realised that Nigerian Jollof is more than just rice, it’s an experience. What we now call the record-breaking combo of Gino Party Jollof, Gino Asun, and pepper chicken pastes are staples of our culinary culture, and combining them was my way of creating a flavour that truly represents who we are.