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New Bing Ads Push Edge When Users Search for Chrome
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Extremetech
Credit: Windows LatestMicrosoft has started running a new ad on Bing that compares Microsoft Edge with Google Chrome.
When users search "Chrome" on Bing, the results page displays a promotional banner spotlighting Edge as the better option.
As our colleagues at PCMag noted last year, Microsoft has a habit of injecting Edge ads into Bing searches for Chrome.
A scoreboard-style table appears above the user's search results, placing the Edge logo in blue against a greyed-out Chrome logo.
A pop-up in Edge appears, reminding users to think about switching back.