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EN
You’re Buying YouTube All Wrong
['Jason Tabrys', 'Uproxx Studios', '.Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow', 'Class', 'Wp-Block-Co-Authors-Plus', 'Display Inline', '.Wp-Block-Co-Authors-Plus-Avatar', 'Where Img', 'Height Auto Max-Width', 'Vertical-Align Bottom .Wp-Block-Co-Authors-Plus-Coauthors.Is-Layout-Flow .Wp-Block-Co-Authors-Plus-Avatar']
UPROXX
“Aren’t I better off buying this via YouTube on the exchange?”It’s a fair question if you’re an advertiser.
The YouTube exchange (Auction/YouTube Select) provides a good path when efficiency and broad reach are the goal.
Think of buying ads on YouTube through the exchange as buying a ticket to a music festival.
You get in, but you’re at the mercy of the crowd — sometimes stuck in the back.
Buying UPROXX Direct is like being side-stage with an all-access pass.
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