So while selling to a strategic entity is a rare — but prized — opportunity for most food and beverage entrepreneurs, the language and ideas that fuel strategic acquirers is a necessary part for those who intend to grow a strong business, as it can affect valuations, investor attitudes, and even retail attitudes toward different product types. Mr. Sands, — who recently sold Rickland Orchards, a snack brand he co-founded, to B & G Foods –has been both an entrepreneur and an executive with large strategic food and beverage companies. Also covering product development, routes to market, sales and financing tools, FBU LA will provide a full survey of the key challenges and strategies that can help early-stage food and beverage entrepreneurs prepare themselves for successful launch and growth.