Pokémon are coming to the Natural History Museum in London, with an exclusive pop-up shop opening to fans of the brand in January 2026. Pokémon x Natural History Museum is launching on 26 January through 22 March as part of Pokémon’s 30th anniversary celebrations. Adam Farrar, director of commercial and visitor experience for the Natural History Museum, said: “There is such a wonderful alignment between Pokémon and the Natural History Museum – we’re obviously both big fans of the natural world and its evolution and diversity. The Pokémon x Natural History Museum product range will also be available to buy from the museum’s online shop from January 2026. Exclusive products at Pokémon x NHMAdditionally, a select range of products from the pop-up shop will be available for purchase from Pokémon’s UK online store.