Horst Schulze, cofounder of The Ritz-Carlton Hotel Company, started out cleaning ashtrays as a busboy before working his way up through some of the world’s best hotels and becoming COO of Ritz-Carlton and later CEO of Capella Hotel Group. CURT NICKISCH: Your career in the hotel industry is maybe unlikely, given that you grew up in a small village in Germany where – that didn’t even have a hotel, and where working in a hotel is something that people actually looked down on. CURT NICKISCH: I’m curious how you see customer service in the hotel and service industry has changed recently.