That story has lessons for any organization that wants to leverage its digital platforms for new business opportunities, but you don’t have to work at Siemens or GE, or another company with a global supply chain for this to apply to you. To tell the story, we’re joined today by Kasra Ferdows, a professor at Georgetown University, with Hau Lee of Stanford’s Graduate School of Business and Xiande Zhao at China Europe International Business School, Ferdows wrote the HBR article, “How to Turn a Supply Chain Platform into an Innovation Engine: Lessons From Haier.” CURT NICKISCH: That’s Kasra Ferdows, a professor at Georgetown University and a coauthor of the HBR article “How to Turn a Supply Chain Platform into an Innovation Engine: Lessons from Haier.”