When tech critics fail to ask why good services turn bad, that failure is just as severe as the failure to ask why people stay when the services rot. Zuck’s investors – both the VCs who backed him early and the gigantic institutional funds whose portfolios are stuffed with Meta stock today – are not patient sorts with a reputation for going easy on entrepreneurs who leave money on the table. And, even more importantly for those of us who care about the people locked into Facebook’s walled gardens: what stopped him from enshittifying his services in the “good old days?”