Trans, queer, neurodivergent, disabled, and other kinds of marginalized folk who exiled themselves from Twitter during the Trump years not only helped design the protocols and specifications (e.g., ActivityPub is part of what makes the magic work) but also promulgated the distinct culture of care that animates the etiquette and discourse of the Mastodon environment, deliberately trying to make a better version of social media, all while espousing the principles of free and open source software which intrinsically resists overt commercialization.