In August 2025, Cracker Barrel stumbled into controversy with a now-canceled modernization of its logo and restaurant interiors. The company may have expected the changes to go down smoother given that it already owns a different Southern restaurant chain with modernized, country-inspired interiors. As reported by TheStreet, Maple Street Biscuit Company expects to close 14 locations in the 2026 fiscal year, about 20% of its 68 total restaurants. When Cracker Barrel bought Maple Street Biscuit Company in 2019, the brand only had 28 locations, a figure which new ownership more than doubled. On a 2024 earnings call with investors, a Cracker Barrel executive said that it's pausing expansion while Maple Street improves its business model (via Investing.com).