It reflects the SCCI's commitment to supporting small and medium-sized enterprises (SMEs), encouraging Emirati designers to expand their businesses, and driving innovation across design, production, and marketing. Since its launch, the Emirati Goldsmiths has attracted strong interest from Emirati designers, with nearly 400 members registered from across the UAE. The Sharjah Chamber has been keen to strengthen the global presence of the Emirati Goldsmiths Platform, aiming to create new and sustainable opportunities for talented Emirati designers in global markets. The support for the Emirati Goldsmiths platform is part of SCCI's strategy to foster entrepreneurship and advance creative industries, particularly in jewellery design and manufacturing. Over previous editions, the Watch and Jewellery Middle East Show highlighted success stories of emerging Emirati designers who participated for the first time under the Emirati Goldsmiths platform.