OpenAI’s affordable ChatGPT Go plan has made a remarkable impact in India, significantly boosting subscriber numbers in just over a month. ChatGPT head Nick Turley revealed that “total ChatGPT subscribers more than doubled” following the launch of the plan in India, which rolled out on August 19. Priced at just Rs 399 per month, ChatGPT Go aims to make AI accessible to a broader audience in emerging markets. India has emerged as a key market for OpenAI, ranking as the second-largest in terms of active ChatGPT users, behind the United States. The success of ChatGPT Go underscores the demand for affordable AI tools in the country.