Compare cable coverage of inequality to coverage of other economic topics, such as inflation, recession and government debt. That depicts combined coverage of four terms: “income inequality,” “wealth inequality,” “class inequality” and “economic inequality.” Those four together got less than 1% of the coverage of inflation during 2023. Redirecting the conversationFor media outlets owned by the wealthy, there’s obvious utility in directing the conversation away from inequality and toward other concerns. Toward a less unequal mediaAt the heart of the issue is that news media don’t just structure conversations about inequality; inequality also structures the media. Ultimately, it’s going to take an attack on inequality within media to get media to take inequality seriously.