The violent insurrection against the US Capitol on January 6, 2021, may prove to be a critical juncture in terms of how our media ecosystem treats disinformation and the individuals and organizations who produce it. If the disinformation and calls to violence that fueled this democracy-threatening attack do not lead to meaningful responses from policymakers, media organizations, educators, and other stakeholders in a position to counter the accelerating disinformation threat, can we ever expect meaningful change?