"We believe that we can solve both of those problems all in one, by building a better food system from the ground up," said Brady Barnstable, co-founder of Seven Sundays along with his wife, Hannah. Seven Sundays products at a Sept. 6, 2025, field day in Austin, Minnesota, highlighting the cereal's growers and local ingredients. Much of the tour centers around Seven Sundays’ direct work with growers, Barnstable said. Barnstable explained the journey that the sunflowers grown at Cotter's farm will take to reach the brand's products. Cotter’s “community day” in Austin, Minnesota, has become a model for Seven Sundays.