According to the latest Nielsen Media Distributor Gauge for August, the return of football action at both the college and professional levels gave media conglomerates, including The Walt Disney Co. and Fox Corp., a much-needed boost. ABC affiliates saw a +4% bump, while ESPN registered a +25% gain primarily as a result of college football’s return, with pre-season NFL football sprinkled in. Meanwhile, Fox affiliates were buoyed by a +14% gain as a result of the return of the sport. Disney was in second place, followed by Netflix, which had 8.7% for the month. Scripps stayed flat with a 2.2% share among media companies in August.