FESCO spokesperson Engineer Muhammad Saeed Raza said on Monday that the campaign was initiated on the directives of FESCO Chief Executive Officer (CEO) Engineer Muhammad Aamir. The initiative is designed to link all electricity connections with the genuine users’ CNICs in order to build a reliable and verifiable customer database. He explained that the process will involve scanning the barcode on consumers’ CNICs and registering their correct mobile numbers in the company’s records. Engineer Raza assured that all consumer data collected during this campaign will be kept strictly secure and confidential. He appealed to consumers to extend full cooperation so they can fully benefit from FESCO’s upgraded and more responsive services.