Netflix and Anheuser-Busch InBev have signed a global co-marketing deal to promote the streaming platform's most-watched titles and the brewer's beers, the companies said. The partnership will include campaigns tied to Netflix's shows such as UK drama The Gentlemen and South Korea's Culinary Class Wars, as well as limited-edition packaging and digital promotions. 'Social And Shared Experience'"Streaming is a social and shared experience — it's an occasion where beer and entertainment come together," said Marcel Marcondes, global chief marketing officer at AB InBev. Advertising BusinessThe agreement comes as Netflix's advertising business now reaches more than 94 million users globally, roughly two years after launch. We are super excited about creating attention-grabbing campaigns with AB InBev that are just as unique, fun, and creative as the shows and movies they support.”Additional reporting by ESM