Carrefour has opened its first airport convenience store in Spain, a Carrefour City outlet located in Terminal 2 of Barcelona-El Prat Airport. Carrefour noted that the new outlet is specifically tailored to the fast-paced airport environment, offering a quick and efficient shopping experience. New Customer ProfilesJesús Bermejo, director of convenience and franchise stores at Carrefour Spain, said that the new-store opening underscores Carrefour’s dedication to adapting its model to new customer profiles. Format DiversificationAs part of its growth strategy, Carrefour is proactively diversifying its formats to capture new market share. The success of Carrefour’s airport store model at Barcelona-El Prat could pave the way for similar openings in other high-traffic Spanish airports, it noted.