The founders of luxury skincare label African Botanics are branching into fragrance. The brand debuts with three initial fragrances: Obsidian, with woody notes and amber, Piryte, with ylang ylang, and Turmali, a “love-inspired” scent with rose. ADVERTISEMENTIn order to be accepted by Credo, fragrance brands must include their full ingredients list, rather than the catchall “fragrance” that is permissible by US law. Beyond pre-access for African Botanics customers, the brand is marketing via gifting to the skincare label’s influencer and celebrity network. African Botanics is currently sold at Credo Beauty, as well as Revolve, Fwrd and Dermstore.