Carlsberg Britvic has partnered with DS Smith to develop its new OTOR8 ‘Bag-in- Box’ design, said to cut over 50 tonnes of carbon emissions and aiming to improve the efficiency of its supply chain strategy. Featuring a revised 8-sided shape to enhance strength, Carlsberg Britvic says the new ‘Bag in Box’ design enables an average of 25% more boxes to be loaded onto each pallet. The launch of the new design is part of DS Smith’s wider partnership with Carlsberg Britvic to improve the efficiency and sustainability of its supply chain and packaging. Last year Smurfit Westrock revealed its EasySplit Bag-in-Box design, aiming to adhere to the Packaging and Packaging Waste Regulation’s minimum requirement of 80% recyclability. If you liked this story, you might also enjoy:The ultimate guide to the Packaging and Packaging Waste Regulation in 2025How are the top brands progressing on packaging sustainability?