For the last 5 months, I have driven a Jaecoo J7. I have to say, it's a great place to be. Yes, there is a lack of physical buttons, but after a while you get used to that, and prior to setting off, you make the adjustments. For me, that has become routine. A key button that exists is AC, so you can switch that on and off as you need, which for the U.K.'s changeable weather, is a must. I have since read motoring journalist say, 'the ride isn't great, especially on twisty roads,' and that is true. But it also depends on how you drive. If you want to drive it like a hot hatch, then it probably not the car for you. But if like me, you want a more relaxed drive, then it works. That being said, for overtaking, just turn it sport mode, and you've got all the power you need. But this is the reason the car appealed to me. It is a similar size to an Evoque, but to get the same spec as the Jaecoo, it would have cost me £10k more. To buy the same spec for the same price, around £33k, I would have to buy a model that was 3 to 4 years old, and that would have been without the 7 year warranty. I am not surprised companies like Cherry are taking a big percentage of the sector. Perhaps this will force established brands to look at their pricing model.