How Papa Murphy's '$10 Tuesdays' promotion evolvedPizza Marketplace Podcast host Mandy Detwiler talks to Dallas Massey, SVP of marketing for Papa Murphy's Take N' Bake Pizza about the brand's $10 Tuesdays promotion and how it has led the way for the brand's sales. September 10, 2025In our most recent Pizza Marketplace Podcast, Mandy Detwiler, editor of Pizza Marketplace, talked to Dallas Massey, senior vice president of Papa Murphy's Take N' Bake Pizza. Massey discussed the brand's $10 Tuesdays promotion and how it has evolved over the years. Over the years, however, with the rising costs of labor and ingredients, individual Papa Murphy's stores have altered their $10 Tuesday promos. "I would say Papa Murphy's was built on $10 Tuesdays," Massey said.