How is it helping Bad Food giants to ‘raise’ generations of consumers addicted to food that has never been real food? Its mission is fundamentally incompatible with financing projects that undermine public health and degrade the environment. The decision to cancel the investment also underscores the need for development banks to align their funding with global climate and sustainability goals. “This is not just about one project,” said Andrea Echeverri, lead of the Global Forest Coalition (GFC)’s Unsustainable Livestock Production Campaign and member of S3F. The cancellation of the Burger King and Popeyes expansion project sends a clear message to corporations and financial institutions that the era of unchecked industrial expansion at the expense of people and the planet is coming to an end.