Against the breathtaking backdrop and scheduled between two iconic running events, TrailCon, a new festival that celebrates the trail running community, drew 3,000 attendees to its inaugural event June 24-25 at Palisades Tahoe, a ski resort located in Olympic Valley, Calif. Photo: Scott RokisProfessional ultra-marathon runner and inaugural TrailCon Hall of Fame Icon award honoree Kilian Jornet onstage at TrailCon's 2-day trail running festival. Related:Former Tarsus CEO Doug Emslie Launches TrailCon With Two PartnersWho attended: Amateur and professional endurance running athletes, coaches, managers/agents, trail running brands, race directors, retailers, creatives, running clubs, and marketing professionals. Events like this truly showcase how Palisades Tahoe is a year-round destination." Looking ahead: TrailCon 2026 will return to Palisades Tahoe for its second edition June 22-24.