For as long as many of us can remember, the ritual of applying fake tan week in and week out was the norm. Make-up artist and owner of KASH Beauty, Keilidh has inspired Irish women to ditch the fake tan and embrace their natural complexion. A rule of thumb when applying pale skin makeup is buying products that you know are buildable and to go light handed. NUXE Huile Florale Shimmering Multi-Purpose Dry OilNow that you have your pale skin makeup down to a tee, it’s time to see what colour palettes suit pale complexion to fully elevate your new look. Light pastel colours of baby blue and lavender look amazing against pale skin, along with earth colours of green, burgundy and brown.