Press release:Valu, MENA’s leading universal financial technology powerhouse, announced today its partnership with MobileMasr, Egypt’s first tech-driven platform for second-hand electronics, to launch the first peer-to-peer Buy-Now, Pay-Later (BNPL) service for pre-owned smartphones in Egypt. The customer journey begins when a seller lists their used mobile device on MobileMasr and verifies it using the platform’s patented microdiagnostic tool. The Egyptian secondhand mobile market is rapidly expanding but remains largely informal, cash-driven, and unregulated. Commenting on the partnership, Walid Hassouna, CEO of Valu, said, “This partnership with MobileMasr reinforces Valu’s mission to empower individuals with innovative financial solutions that go beyond traditional retail. It also opens up a new growth horizon for Valu, moving beyond the traditional merchant-focused BNPL model and tapping into the Peer-to-Peer market.