And I think that’s probably more important now than it ever has been before newspaper reports of data are always second-order reports. So that’s, that’s very important and, and I think readers have to understand that more than ever before. Michael Hiltzik: That’s right. Sometimes in the language that’s used, sometimes in the images that are created, we see this over and over again clearly AI, hallucinations. Right now there’s an AI craze in industry and including in the news industry, and I think that’s going to be a problem.