Compared to the baseline of 2019, car rental rates in the pandemic-exit years saw abnormal patterns caused by one major factor — supply, or the lack thereof. Photo: CanvaIf 2019 is viewed as the pre-pandemic baseline for a multitude of business metrics, so too for car rental rates. Rates by Car Type, Year Over YearCompared to the “normal” baseline of 2019, each of the chosen car types saw significant gains in 2021 and 2022, the pandemic-exit years. Brand Level Price ComparisonSource: Rate-HighwayTraditionally, price differentiation between deep value, value, and premium brands followed an expected stratification. In 2022, rates between brand types fell back into the expected pattern — yet were substantially higher overall than the previous year.