This is an accreditation run by the Cradle to Cradle Products Innovation Institute designed to help companies produce environmentally friendly products. The move will reportedly see Bang & Olufsen work to further improve its products sustainability using the various Cradle to Cradle standards. Cradle to Cradle Products Innovation Institute VP Strategy & Development Christina Raab told Trusted Reviews the firm would need to take several steps more if it wanted any of its products to achieve the silver standard, but added Bang and Olufsen is still ahead of “most tech firms”.