Apple’s first foldable iPhone could arrive under the “iPhone Ultra” name when the company introduces the device at its September event, adding a new premium model to the iPhone lineup after years of foldable iPhone rumors. The device has often appeared in reports under the unofficial “iPhone Fold” name, but recent leaks have increasingly pointed to Apple using “iPhone Ultra” instead, which would place the foldable alongside other high-end products carrying the Ultra branding. For now, iPhone Ultra appears to be the strongest rumored name for Apple’s foldable iPhone, although the final branding will only become clear when Apple officially introduces the device at its September event.