South Korean department store Shinsegae has opened its first overseas off-price store, marking the international debut of its Factory Store format. Off-price retailers typically source surplus stock and end-of-season merchandise from recognised brands, offering these at reduced prices. The Vientiane store covers approximately 1,320m² and follows a department-store-style off-price format, stocking a selection of brands chosen by Shinsegae. Among the labels available are South Korean fashion brands Kirsh, Brownbreath and Covernat, along with City Breeze, Volt, Cleveland Golf and Adidas Golf. "Shinsegae launches first overseas off-price store in Laos" was originally created and published by Retail Insight Network, a GlobalData owned brand.