Campari Group Global Travel Retail is celebrating the successful Asia Pacific debut of The Glen Grant’s first-ever permanent travel retail exclusive range, which culminated in a landmark activation of the Wanderlust Collection at Global Premium Duty Free (GDF) Plaza in Hainan. It was the final chapter of the Wanderlust Collection’s multi-market launch programme across key travel retail markets including Singapore, South Korea, Hong Kong and China. Beyond its channel exclusivity, the Wanderlust Collection was conceived as a long-term platform to continually evolve how travellers experience The Glen Grant. The response we’ve seen throughout the campaign reinforces the growing appetite for premium, experience-led travel retail among today’s consumers.” The Wanderlust Collection will continue to be available across selected travel retail locations, reinforcing The Glen Grant’s long-term commitment to creating memorable, experience-led retail moments for today’s traveller.