Spotify has announced an AI Persona badge for artist profiles to indicate when an artist’s public identity may be AI-generated. Spotify AI Persona badgeThe AI Persona badge indicates that an artist’s identity may be AI-generated and does not represent a real person. Spotify also plans to let listeners report suspected AI Persona profiles to its review team. Other Spotify artist featuresSpotify introduced several artist identity and transparency features in 2026:Verified by Spotify: Indicates that an artist is a real human presenting themselves authentically. Listener reports: Reporting of suspected AI Persona profiles will be available in the coming months.