Good taste, as I understood it, meant that you were consuming the right things, from commodities to cultural works. “We are extremely data-informed,” the co-founder of Shopify, Tobi Lütke, said in a podcast, but “comfortable with the unquantifiable things, such as tastes, quality, passion, love, hate.” “Why,” the artist and entrepreneur Charles Broskoski asked in a 2023 talk, “are we attracted to the things we’re attracted to?” “Even as a 12 year old,” he said,There was a small intuitive sense of the things I was drawn to. These points are a combination of seeking things out myself and getting recommendations from important people in my life.