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BBH Singapore launches Klook’s global ‘Get Your Travel Right’ campaign, rolling out in Australia
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Campaign Brief
| BY Ricki Green |Klook is launching its global brand platform in new campaign via BBH Singapore titled “Get Your Travel Right”.
to tackle a growing reality of modern travel: despite having more options than ever before, planning a holiday has never felt more complicated.
The campaign launches globally across film, digital, social, PR and out-of-home channels – including Australia.
What should be an exciting part of travel has increasingly become a source of stress, uncertainty, and decision fatigue.
Supporting Klook’s new platform is Klookmojis, a distinctive visual identity system developed by BBH Singapore that transforms the Klook logo into an ever-evolving collection of travel-inspired icons.