Home News Precious McMillan August 11th, 2026 - 5:29 PMAction Man is officially making the leap from the toy aisle to the big screen. According to Variety, Hasbro is developing a live-action film based on the iconic action figure, with Working Title producing the project. The screenplay will be written by Simon Hatt, whose previous credits include producing Guardians of the Galaxy and working on X-Men ’97. First introduced in the 1960s, Action Man became one of the United Kingdom’s most recognizable toy brands and has remained popular for decades. For now, the announcement marks the beginning of a new chapter for Action Man, as one of Britain’s best-known action figures prepares for his first live-action adventure.