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EN
Researchers sampled 467 people’s real conversations and found 74.3% of gossip was neutral; women gossiped more than men, but only when the talk carried no positive or negative judgement
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The content can be positive, negative or neither.
Women produced more gossip than men overall, but the difference was confined to neutral gossip.
Women and men did not differ significantly in how much positive or negative gossip they produced.
Negative gossip can communicate a legitimate warning about exploitation or broken trust.
Positive gossip can flatter someone sincerely or serve a strategic purpose.