Allstate announced Aug. 4 that it has become a Founding Partner of the LA28 Olympic and Paralympic Games and the official home and auto insurance partner of Team USA. Allstate will also support NBCUniversal's multiplatform coverage of the 2028 Games in Los Angeles. "Allstate's commitment to LA28 reflects the momentum we're building toward the Games," said Reynold Hoover, CEO of LA28. LA28 will bring the Games to Los Angeles in 2028, uniting more than 15,000 athletes. Los Angeles will become the third city to host three Olympic Games, following 1932 and 1984, and will host its first Paralympic Games.