So this year, we’ve made Artist Identity & Trust one of our very top priorities with the launch of Verified by Spotify, SongDNA, AI Credits, and Artist Profile Protection. That’s why, starting mid-September, you’ll begin to see an AI Persona badge on some artist profiles. Spotify will also review artist profiles and identify those whose public identity—the identity an artist presents on their profile, including name and imagery—appears to represent photorealistic AI-generated identities. · Artist Profile Protection lets artists review and approve releases delivered to Spotify to protect their artist identity and prevent listener confusion about misattributed music. We’ll continue to adapt as the landscape changes and as we learn from artists, listeners, and industry partners.