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Interactive post best practice: Involve friends
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Google+ Platform Blog
Monday, December 9, 2013 | 1:54 PMThis is the first in a 2-part series that chronicles best practices for interactive posts.
As part of our launch of Google+ Sign-In we introduced interactive posts: Google+ posts with custom calls-to-action button like buy, listen to, review, or just view.
We’ve since found that interactive posts have a click-through rate that’s 3x higher than a standard share!
In this two-part blog series we’ll cover a few best practices for incorporating interactive posts into your app.
In today’s installment, we’ll review how +Fancy has integrated interactive posts into their app resulting in highly targeted, action-oriented shares.
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