Bezos has been linked with sports investment for some time, but usually American sports franchises which are either more expensive or not open to offers. Research company GWI has reported that Liverpool have 26 million supporters in the US, and the fastest-growing fan base. The deal would continue a theme of US investment into the Premier League, with 11 of the 20 teams this season having majority control from America - Liverpool included. FSG bought into Liverpool at the most opportune time, with the club struggling financially. "If Bezos et al like the kudos and attention that part owning as big a brand as Liverpool brings," Maguire said.