Nebel is co-CEO of goodwipes, the flushable wipes brand he co-founded with Charlie Siciak 13 years ago after the two bonded over baby wipes in a fraternity bathroom at Florida State University. We were freshmen, two weeks into freshman year, and we had each grown up as baby wipe users — habitual, exclusive baby wipe users. We met in the upstairs bathroom of a fraternity house and bonded over the fact that we were the two baby wipe guys and started sharing with all our new friends. We became the wipe dealers at Florida State — baby wipes in Ziploc bags at tailgates, football games, parties, all of it. Go to Instagram and type in G-O-O-D-W-I-P-E-S. You’ll feel the presence of the brand and want to be part of the movement.