Sixty-two percent of organizations surveyed said an unexpected AI cost materially altered a business decision over the past year. in partnership with Benchmarkit, a software-as-a-service performance metrics firm “Companies are seeing significant AI cost overruns ,” Sundeep Goel, CEO of Mavvrik, said in an interview. Gartner recommends shifting from simply tracking AI costs toward “AI unit economics” that link token consumption to measurable outputs and outcomes. Only 11% of organizations said they can forecast AI spending within plus or minus 10%, down from 15% in 2025. That can leave companies with fragmented, decentralized AI spending that is harder to track and control.