Beef between two high-profile video game industry CEOs has bubbled over into the public domain, via a trailer for new taxi simulation game Rideshare Stimulator. Footage of the game includes several references to Borderlands boss Randy Pitchford, head of Gearbox Studios, and an embarrassing incident involving a USB stick that contained pornographic material. (Embracer was previously the parent company of both Gearbox and Saber, and where Karch served on the board of directors.) "The dig is because Randy took shots at Embracer in Borderlands 4," Karch told Game File. Randy Pitchford works on the Borderlands series at Gearbox.